With the nature of the MOOCs itself, participants are considered to be self-driven in this learning approach. The lack of face-to-face interaction or assigned project, participants must be passionate enough to persistently engage themselves with the course and discussion.
These Massive Open Online Courses allow anyone to access from anywhere in the world. There is no application process or tuition fee, only the Internet and device are required to have the access.
This learning approach requires a certain level of knowledge on digital literacy. Taking Digital Marketing MOOC as a non-native English speaking student, one of my challenges is to contribute my ideas involved with digital marketing. Though, I found it is a less-intense space for me because I can take time elaborating the idea and expressing them in the form of words. Still, I personally prefer a face-to-face learning environment because it provides a responsive interaction among participants.
The course includes short video interviews, articles, statistics and arguments from contributors and educators. It is good to have a call-to-action or quick summary at the end because learners will be encouraged to share their thoughts. MOOC learning community consists of people from different backgrounds. Though it is difficult to read all the comments, I still find useful contributions from other learners. Their opinions are from specialist backgrounds in marketing or web developer, also from the business owners point of view. Many comments, including my classmates, demonstrate their opinions and concern from their work experience. Many issued involved with digital age were addressed and triggered my awareness as a consumer and marketer. For example, consumers arising issues involve the digital asset ownership and usage restriction. While a marketing function is to understand and adapt with the social changes. The challenge would also to develop and influence marketing strategy in order to reach their organization’s goal.
Instead of trading lecture hours for MOOCs, students should be encouraged to participate in the online course as an additional learning resource. It would be interesting to use those hours for in-class discuss on significant issues or comments we found useful. This will help us to review what we might have missed due to the run-through comments. I am sure there are plenty of comments that I have missed and those could have been beneficial for me to know. Also, it would be helpful to include the glossary in the course introduction page. Participants can get themselves familiar with the technical terms and enhance their contributor during the discussion.
To sum up, I think the future of education does not lie with only online learning. Increasingly, both traditional and online education should be used to reinforce a learning experience. It is an enhancement of learning opportunity beyond distance and physical limitation. One may need to set a learning objective and consider whether an online course is suitable for them. To get the best of the MOOC, motivation, self-discipline and contribution to fellow students are the keys to success for the online students. The more learners can contribute, the more they will learn.